Vonage Launches New Visual Engagement For Contact Centres

New Vonage Contact Centre features also include AI-powered virtual assistant, enhanced omnichannel capabilities and deep analytics to improve customer engagement

Vonage has announced the release of new Visual Engagement, AI and omnichannel features for its award-winning Vonage Contact Centre (VCC) solution. With embedded video chat and screen sharing, virtual assistant, Webchat, real-time analytics and screen recording, these enhancements are elevating agent and customer interactions for Vonage customers, enabling them to communicate visually, efficiently and effectively, delivering a better experience for all.

To connect with consumers in the new modern workplace, businesses must turn to less traditional channels and employ technology that allows them the flexibility to embed programmable capabilities, like video, directly into existing applications and workflows. A recent Vonage report revealed that from January to August of 2020, globally, there was a 140% growth in the number of people who prefer to connect with businesses via video. In an increasingly virtual world, video provides face-to-face engagement for a more personalized experience or when a more complex issue needs that personal, one-on-one connection.

Savinay Berry, EVP of Product and Engineering for Vonage, said,

“Video chat has become a mainstream addition to people’s everyday lives and shows no sign of slowing down,”

By embedding video into both the contact centre and CRM – the most integrated offering available on the market today – we are providing yet another way for businesses to enable agents to connect with customers on the channel of their choice, providing the personalised experience today’s customer expects.”

Visual Engagement for Vonage Contact Centre embedded in Salesforce, Microsoft Dynamics, or ServiceNow, elevates conversations and dialog management by enabling contact centre agents to escalate any interaction to a video call with screen share capabilities with a single click. Visual Engagement for VCC also empowers businesses to reduce time to resolution through personalized, high touch interactions, resulting in happier customers.

Sheila McGee-Smith, contact centre industry analyst, commented,

“Is video channel usage poised to explode in the contact centre? All indications are that it will, as companies expand to customer service the video use cases that proved so invaluable in the last year,”

“Telehealth, distance learning, e-banking and e-commerce are just a few of the applications primed for video customer service deployment.”

In addition to Video Engagement, new Vonage Contact Centre features include:

» Omnichannel capabilities via Webchat – Native webchat routes requests directly to the appropriately-skilled agent through the ContactPad.

» External routing for messages and cases – Route customers to the channel the customer prefers, such as SMS and Facebook Messenger, to the appropriate agent based on skill, capacity, and availability.

» Virtual assistant – Leveraging artificial intelligence (AI) capabilities, Virtual Assistant delivers enhanced self-service interactions that engage every caller with natural language, automating responses to frequently asked questions, proposing actions to update or read customer data, or routing the call to the correct queue.

» Dashboard analytics and agent metrics – Agents can collect video, chat and voice call data and recordings, both historical and in real-time, to optimize and improve engagement for future customer interactions.

» Screen Recording – Allows supervisors and quality managers to monitor agent and customer interactions during and after the call.




Vonage, a global cloud communications leader, helps businesses accelerate their digital transformation. Vonage’s Communications Platform is fully programmable and allows for the integration of Video, Voice, Chat, Messaging and Verification into existing products, workflows and systems. Vonage’s fully programmable unified communications and contact centre applications are built from the Vonage platform and enable companies to transform how they communicate and operate from the office or anywhere, providing enormous flexibility and ensuring business continuity.

For additional information on Vonage visit their Website


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